10. FUND- RAISING
If you are familiar with cryptocurrency, then you might be familiar with the terms “ICO” or “Initial Coin Offering”. Essentially, lots of startups are now using cryptocurrencies to fund their ideas, services, and products. Instead of using traditional VC funding, or using fund-raising platforms such as IndieGoGo or Kickstarter, startup leaders are looking to cryptocurrency as a way to raise money for implementation of their ideas.
Basically, newly emerging ventures can offer a token to interested investors which can either be redeemed for a good/service in the future or directly represents an equity stake in the company. This, in turn, helps the company generate investment capital to fund the next steps of the project. Because it’s easy to track and obtain money this way, it’s revolutionizing the entire fundraising process for start-ups.